True Cuban Cigars is an online retailer specializing in authentic Cuban cigars and Habanos, offering customers a curated selection from well-known cigar houses. Its catalog includes brands such as Cohiba, Montecristo, Partagas, Hoyo de Monterrey, Romeo y Julieta, Trinidad and Bolivar, alongside many others. Shoppers can browse individual cigars and collections including bundles, sealed boxes, samplers, and special promotional offers. Featured products include limited-edition and añejados selections, with new arrivals highlighted on the site.

The retailer promotes worldwide delivery, guaranteed delivery, price matching, and free delivery on orders over $250. It also advertises U.S. shipping with an estimated delivery time of approximately four days. Additional services include a wholesale program and a drop-off service. Customers can shop through the website, create an account, or contact the sales team by email for assistance. For Visa, Mastercard, and American Express payments, the site asks customers to email their order in advance so payment can be processed.