Unclaimed brand
True Value Company, headquartered in Chicago, is one of the world’s leading hardlines wholesalers with a globally recognized brand and over 70 years’ experience serving independent hardware retailers. True Value Company provides its customers in over 60 countries an expansive product set with market-customized assortments at highly competitive prices, superior product availability, innovative marketing programs and a la carte value-added services like eCommerce ship-to-store, store remodel support and True Value University all within a flexible model which requires no membership. Serving over 4,400 stores worldwide, Additional information on True Value is available at www.truevaluecompany.com, Joining True Value offers a culture that: • Embraces personal and professional growth • Recognizes diverse perspectives • Provides competitive total rewards • Is committed to volunteerism and community outreach Your Value = Our Value. True Value.
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Hex Code
Color name
RGB
HSL
CMYK
#3F4143
Mako
63, 65, 67
210, 3, 25
6, 3, 0, 74
#DF9F47
Anzac
223, 159, 71
35, 70, 58
0, 29, 68, 13
#CF2E2E
Persian Red
207, 46, 46
0, 64, 50
0, 78, 78, 19
True Value Company supports a network of independent hardware retailers, helping local businesses compete while retaining the freedom to manage their own stores. The company says it drives retail excellence for more than 4,500 retail locations across the United States and internationally, and invites prospective owners to join the True Value family. Its support for retailers includes flexible business options, competitive pricing, planogram assistance, and a rebate program.
True Value’s services and resources span store formats, marketing, merchandising, manufacturing, private brands, and vendor partnerships. The organization also provides information for retailers through market news, a store locator, and materials such as safety data sheets and terms of sale. Its broader work includes the True Value Foundation and Local Ad Rewards.
The website highlights opportunities to open a store, explore careers, and attend the 2026 Fall Market in Indianapolis. It also connects the brand with Do it Best Group, describing a shared focus on supporting local communities, strengthening independent retailers, and shaping the future of home improvement.
Brand industry
Home and Garden
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How do I download the True Value Company logo?
The True Value Company logo comes in two versions: a white logo and an icon. Download as transparent PNG or JPEG.
What are True Value Company's brand colors?
The True Value Company color palette uses the hex codes #3F4143, #DF9F47 and #CF2E2E.
The True Value Company name, logos and brand assets are trademarks of True Value Company and its affiliates. Brandfetch isn't affiliated with or endorsed by True Value Company. Their use is subject to True Value Company's brand guidelines.
