True West Horsemanship LLC is a horse-training and education business led by Colorado-born horseman and clinician Ben Longwell, now based near Pendleton, Oregon. Drawing on experience in the United States and New Zealand, and work with varied breeds and equestrian disciplines, Ben teaches practical, trust-based horsemanship and partnership between horse and rider. His approach is knowledgeable, positive, and quiet, with an emphasis on putting the horse first and creating a supportive learning environment.

True West offers clinics for different experience levels and interests, including horsemanship, problem-solving, trail skills, ranch experiences, and cattle work. Its week-long Ranch Adventure clinics combine horsemanship learning with participation in daily ranch operations. Ben also provides customized private training weeks at clients’ properties. The brand’s free app features selected training videos, event information, and podcast episodes, with subscriptions available to its growing online video library and The Remuda, a private horsemanship community for learning, discussion, and peer support. True West also offers clinics and events worldwide.