tukoteam.com

Tuko is a Shopify app that helps online stores turn discounted purchases into customer referrals. Merchants add a button to selected products and set the discount, group size, and campaign terms. When a shopper joins, they receive the group price and have 24 hours to invite one more buyer. If another person joins, both customers place individual orders at the discounted price, and Tuko opens a new group automatically. The approach is designed to encourage timely purchases and bring in new customers without charging merchants a sales commission.

If a group does not fill, the first customer can keep two units at the group price, join a new group for the same product, or request a refund; Tuko covers the payment-processing fee in that case. The company says installation takes about two minutes and does not require changes to Shopify settings or a Shopify Plus plan. Tuko offers features such as group recovery, status emails, email marketing, priority support, a marketplace, and Tuko AI across its planned subscription tiers.