Tunas Hijau ID is a prominent Indonesian environmental advocacy brand dedicated to promoting sustainability through various initiatives. The organization focuses on community engagement, particularly in environmental education, waste management, and conservation practices. Tunas Hijau organizes events such as the Pangeran & Putri Lingkungan Hidup (Prince and Princess of the Environment) competition, which encourages youth participation in environmental stewardship.

In addition to awareness campaigns, the brand highlights innovations like solar power systems implemented in schools and rainwater harvesting techniques to combat drought. Tunas Hijau actively collaborates with the Ministry of Environment and Forestry to recognize outstanding waste management initiatives through awards for the best waste banks nationally.

Furthermore, Tunas Hijau conducts webinars addressing pressing environmental issues, such as climate change and disaster mitigation. With a commitment to community health and well-being, the brand also promotes the consumption of herbal products and personal health education. Tunas Hijau ID exemplifies a holistic approach to environmental protection, emphasizing the vital role of education and community participation in fostering a sustainable future.