**Brand Description: Tutti in Campo**

Tutti in Campo is an innovative initiative launched to support Italian amateur sports associations and societies (ASD/SSD). Running from November 25, 2024, to January 15, 2025, this program allows members of these sports organizations to order equipment using collected sports vouchers. Customers shopping at over 1,800 participating supermarkets can earn "Sport Codes" through their loyalty cards, which can be freely allocated to their chosen ASD/SSD, helping them access essential sports gear at no cost.

This initiative fosters community engagement and promotes healthy habits through physical activity across various sports, including football, basketball, martial arts, and more. Additionally, Tutti in Campo introduces a dedicated catalog for these associations, presenting a broader selection of free equipment tailored to meet their diverse needs. Alongside sports equipment, the initiative proudly features limited-edition kitchen design products by Pininfarina, catering to customers seeking stylish and sustainable solutions for their culinary requirements. Join us in nurturing the passion for sports and uplift your community!