Unclaimed brand
As the largest global independent demand side platform we’re uniting partners around open standards that help support a better internet for advertisers, publishers, and consumers.
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Hex Code
Color name
RGB
HSL
CMYK
#1A73E8
Royal Blue
26, 115, 232
214, 82, 51
89, 50, 0, 9
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#202124
Shark
32, 33, 36
225, 6, 13
11, 8, 0, 86
The Trade Desk is the world's largest independent demand-side platform, dedicated to transforming the digital advertising landscape. By championing open standards, the brand fosters collaboration among advertisers, publishers, and consumers, aiming to create a better internet ecosystem. Its flagship offering, Unified ID 2.
0, is designed to address the needs of modern marketers while prioritizing user privacy. Unified ID 2. 0 provides a robust framework for identity management across the open internet, allowing for efficient targeting and measurement that enhances advertising relevance and drives revenue for publishers.
This innovative solution converts traditional user data into hashed identifiers, ensuring privacy while maintaining the effectiveness of ad strategies. The platform seamlessly integrates with various partners, offering features that support cross-channel identity strategies, particularly in Connected TV and mobile app environments. Commitment to transparency is evident in Unified ID 2.
0's opt-out function, which empowers consumers with greater control over their digital experiences. With a vision for a privacy-conscious future, The Trade Desk is at the forefront of reshaping digital marketing and advertising practices
Brand industry
Computers Electronics and Technology
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What are The Trade Desk's brand colors?
The The Trade Desk color palette uses the hex codes #1A73E8, #FFFFFF and #202124.
The The Trade Desk name, logos and brand assets are trademarks of The Trade Desk and its affiliates. Brandfetch isn't affiliated with or endorsed by The Trade Desk. Their use is subject to The Trade Desk's brand guidelines.