Unclaimed brand
In 2026, WUBC will test the Skills that Pay the Bills as bartenders participate in challenges that prove their competency in all aspects of what it takes to be at the top of their game.
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Hex Code
Color name
RGB
HSL
CMYK
#E5561F
Hot Cinnamon
229, 86, 31
17, 79, 51
0, 62, 86, 10
#EBDECD
Stark White
235, 222, 205
34, 43, 86
0, 6, 13, 8
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
Monkey Shoulder is a drinks brand associated with William Grant & Sons, the Scottish company behind the Worldβs Ultimate Bartender Championship (WUBC). The championship brings bartenders together to demonstrate the practical skills and knowledge involved in excellent bar service, with national and global titles at stake. Its 2026 competition is open to people who enjoy bartending, not only professional bartenders, and is being run across multiple regions.
WUBC features six challenges: an industry knowledge quiz, speed pouring, nosing, table service, preparing a Monkey Shoulder cocktail, and a final head-to-head cocktail-building contest. Competitors earn points across the first five challenges, with the four highest-scoring bartenders advancing to the final. Through the event, Monkey Shoulder highlights the range of abilities that contribute to successful bartending and invites participants to register and compete. The brand also provides information about the challenges, registration, contacts, and leaderboards. Its website emphasizes responsible drinking and restricts access to people who are of legal drinking age in their country.
Brand industry
Food and Drink
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How do I download the Ultimate Bartender Championship logo?
The Ultimate Bartender Championship logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Ultimate Bartender Championship's brand colors?
The Ultimate Bartender Championship color palette uses the hex codes #E5561F, #EBDECD and #000000.
The Ultimate Bartender Championship name, logos and brand assets are trademarks of Ultimate Bartender Championship and its affiliates. Brandfetch isn't affiliated with or endorsed by Ultimate Bartender Championship. Their use is subject to Ultimate Bartender Championship's brand guidelines.