United For ALICE
@unitedforalice.org
United For ALICE is a national study of financial hardship. Standing for Asset Limited, Income Constrained, Employed - ALICE's exist in all communities.
United For ALICE's Company Logos
United For ALICE's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#0044B5
Cobalt
0, 68, 181
217, 100, 35
100, 62, 0, 29
#A7D2FF
Anakiwa
167, 210, 255
211, 100, 83
35, 18, 0, 0
#721715
Moccaccino
114, 23, 21
1, 69, 26
0, 80, 82, 55
About United For ALICE
United For ALICE is a pivotal brand working towards securing racial and economic equity for ALICE (Asset Limited, Income Constrained, Employed) households. As part of the United Way of Northern New Jersey, this brand drives innovation, research, and action to enhance the lives of ALICE and the broader community. ALICE households, including essential workers like cashiers and child care providers, earn above the Federal Poverty Level but struggle to cover basic expenses like housing, child care, food, and healthcare.
The ALICE Essentials Index measures the cost increase of household basics. Through interactive tools like the Wage Tool and Legislative District Tool, United For ALICE offers insights into financial hardships faced by ALICE families. Join us in the movement for a more equitable society.
Explore United For ALICE to learn more
Brand industry
Business and Consumer Services
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