United for Wildlife, established in 2014 by Prince William and The Royal Foundation, is dedicated to safeguarding endangered species from the deplorable illegal wildlife trade. This global criminal activity is valued at up to $20 billion yearly, threatening iconic species like elephants and rhinos. Through collaborative efforts, United for Wildlife operates two crucial Taskforces - a Financial Taskforce and a Transport Taskforce - uniting major companies in these sectors to combat wildlife trafficking.

By promoting information exchange and cooperation, the organization is revolutionizing efforts to prevent illegal wildlife trade and prosecute offenders. Partnering with key players in the shipping, airline, and financial industries, as well as government agencies and NGOs, United for Wildlife is making strides in protecting biodiversity and human health. With an overarching goal of putting an end to wildlife crime, this brand offers a global solution to a pressing global issue