University Kia is a family-owned dealership at 2718 La Salle Avenue in Waco, Texas, serving drivers across Central Texas and nearby communities. The dealership offers new Kia vehicles, including sedans, hatchbacks, SUVs, hybrids, and electric models, alongside pre-owned and Kia Certified Pre-Owned vehicles. Its certified selection includes vehicles five years old or newer with fewer than 60,000 miles, backed by a 164-point inspection, a CARFAX history report, 24-hour roadside assistance, and a 90-day SiriusXM subscription.

Customers can browse inventory, arrange test drives, value a trade-in, apply for financing, and use online payment and pre-qualification tools. University Kia also provides vehicle maintenance and repairs through its service department, with factory-certified technicians, warranty service, a tire center, recall assistance, and service scheduling. Parts are available through the dealership’s parts department, which also accepts orders.

University Kia emphasizes transparent pricing, straightforward customer care, and community involvement. The dealership reports receiving the Kia Presidents Club Award for Excellence and supports local charitable organizations.