UROCO Inc. is a leading brand renowned for its innovative fishing tackle products, particularly its exceptional range of jigs tailored for both novice and seasoned anglers. Based in Osaka, Japan, UROCO focuses on developing high-quality fishing equipment while collaborating with dedicated field testers to ensure their products meet the needs of fishing enthusiasts.

Their standout offerings include the UROCO Original Jigs in various finishes such as aluminum color and glow dot, along with the highly sought-after Chibi and Couroco jigs. For those looking for fishing rods, UROCO also provides specialized EGI and Suttee rods designed for optimal performance. Committed to enhancing the fishing experience, UROCO continues to refine their product line, emphasizing quality, functionality, and user satisfaction.

Their passion for fishing is paired with an understanding of the diverse techniques and environments anglers encounter, making UROCO a trusted choice for fishing gear. Whether it's jigging or coastal fishing, they offer reliable solutions to elevate every fishing adventure