Urumia is a Japanese color contact lens brand whose concept is “eyes that hold a story. ” Its official online shop presents lenses designed to bring a sense of clarity and expression to the eyes, with collections inspired by characters and distinctive moods. The lineup includes an original collection and a collaboration collection with Ai Yazawa.

Collaboration designs include Veil Black, Drop Pink, Dolly Brown, Glow Olive, and Muse Blue, while the original range features Blush Rose, Calm Black, and Hope Beige. Individual lens products are listed at ¥1,870, and the shop has also offered multi-box collaboration sets. Urumia sells directly through its official online store, where customers can browse the full lineup and find guidance on using color contacts, shipping information, and frequently asked questions.

The store notes that shipping is free on orders of two or more boxes and provides policies covering returns, refunds, privacy, and terms of use. Urumia combines character-inspired designs with a focused selection of colored lenses for customers seeking expressive eye color