Flare B2B

Flare is a conversion and attribution tool for businesses running Instagram and Facebook ads. It addresses problems caused when shoppers open a website inside a social media app’s in-app browser, where payments, autofill, checkout functions, and tracking may fail. Flare detects these visits and prompts shoppers to continue in Safari or Chrome, aiming to make checkout smoother and preserve the customer journey. The service is designed to work across Shopify, WooCommerce, Webflow, Next.js, Magento, and custom sites.

Flare’s core product, Redirect Pixel, uses a lightweight script or Shopify app to hand off visitors to their regular browser without requiring link changes or developer work. Magic Links create links that open URLs in the appropriate browser or supported app. Value Reports show rescued sessions and associated revenue, with reporting options varying by plan. Flare also offers a ROAS calculator, agency and brand plans, and implementation support. Its subscription tiers range from a free option to enterprise plans, with session limits, domains, reporting, and support depending on the selected plan.