ValueChecker is a brand that was founded in 2003 by Arie Struik and Peter Björk with the aim of making product quality information easily accessible to customers. It started as alaTest, the first global reviews and product information aggregator. Over the years, ValueChecker has expanded and evolved, becoming a leading provider of product quality information and services.

In 2017, ValueChecker launched its beta platform in the UK, Netherlands, Germany, and Belgium, forming a strategic partnership with Van Ameyde International. The following year, ValueChecker expanded its geographical reach to include France and the Nordics, as well as more product categories.

Continuing to innovate, ValueChecker introduced the ValueChecker API in 2019, allowing seamless access to its service for all Claims Handling platforms. In 2020, they launched an integrated front-end solution for Electronic Notice of Loss automation called eFNOL, and also expanded their operations to the USA.

ValueChecker boasts a diverse team from four continents, with its main office in Stockholm, Sweden, and support teams in Sarajevo, The Hague, and Banjul. The brand's founders, Arie Struik and Willem van der Hooft, have extensive experience and expertise in the business and insurance industries, driving the success and growth of ValueChecker.

Overall, ValueChecker is committed to providing comprehensive product quality information and services, empowering consumers and businesses to make informed decisions.