Unclaimed brand
Premier brand of high-performance fishing line and gear for serious anglers.
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Hex Code
Color name
RGB
HSL
CMYK
#004098
Smalt
0, 64, 152
215, 100, 30
100, 58, 0, 40
#7C93DD
Chetwode Blue
124, 147, 221
226, 59, 68
44, 33, 0, 13
#A3231F
Roof Terracotta
163, 35, 31
2, 68, 38
0, 79, 81, 36
VARIVAS is a high-performance fishing tackle brand built around its “Anglers First” philosophy. Introduced in Japan in 1980, the brand combines advanced materials technology, research and development, and feedback from anglers to create products for demanding fishing conditions. Its lines are used by anglers in more than 50 countries and are designed to deliver strength, performance, and functionality across a wide range of fishing styles.
The product range includes nylon monofilament, PE braided line, fluorocarbon, ester line, leaders, and tapered fly-fishing leaders. Offerings are tailored to freshwater and saltwater fishing, including bass, trout, salmon and steelhead, catfish, jigging, casting, finesse, and tournament applications. VARIVAS also sells hooks, rigs, fishing rods, apparel, and accessories. Anglers can explore product information and guidance on line selection, materials, sizing, knots, and line markings through the brand’s website. Products are available through its online store, with direct purchasing options and an Amazon shop. VARIVAS’s focus is on developing practical, specialized gear informed by real-world fishing experience.
Brand industry
Sports
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The VARIVAS name, logos and brand assets are trademarks of VARIVAS and its affiliates. Brandfetch isn't affiliated with or endorsed by VARIVAS. Their use is subject to VARIVAS's brand guidelines.
