Vartan is a Greek jewelry and watch retailer whose heritage dates back to 1917. Its online store brings together pieces from its own Vartan collections and an extensive selection of international brands, presenting options for different styles and occasions. Shoppers can browse watches, bracelets, wedding bands, crosses, necklaces, rings, earrings, cufflinks, and solitaire jewelry.

Collections are organized by category, audience, material, featured brands, new arrivals, best sellers, and special offers, making it easier to explore and compare products. The watch selection includes brands such as Hamilton, Invicta, Sector, and Calvin Klein, while jewelry offerings feature names including Nomination, Karl Lagerfeld, DKNY, Breuning, and Rebecca. Vartan also highlights personal styling and brand discovery through its stores and services.

Customers can arrange personal consultations and learn about complimentary diamond care. The website provides online shopping, customer support, a newsletter with product and design updates, and free delivery on orders above €100, offering a convenient way to discover jewelry and watches