TraceID by Vermillio helps creators, performers, public figures, and intellectual property owners protect and manage their work in the age of generative AI. Built by Vermillio, a team with more than 100 years of collective AI experience, the platform is designed to help content owners address unauthorized use while exploring responsible ways to license their material.

TraceID’s protection services monitor online content for potential misuse of a person’s likeness or intellectual property, including deepfakes and unauthorized distribution. Its Neural Fingerprint is used to identify likenesses and IP in AI-generated content, while risk snapshots, monthly reporting, and takedown management help users understand and respond to concerns. TraceID also offers a risk score to provide insight into a user’s digital presence.

For licensing, the platform helps owners prepare assets for AI use, manage usage terms and rights, and audit authorized AI licenses. It also supports connections between AI developers and content owners.