Unclaimed brand
Via LA is the collaborative licensing leader, dedicated to accelerating global technology adoption, fostering participation, and generating return on innovation with balanced licensing solutions for innovators and manufacturers of all sizes around the globe. Via LA has operated dozens of licensing programs for a variety of technologies consisting of nearly 50,000 patents in over 130 countries with more than 500 patent holders and nearly 10,000 licensees. Via LA is an independently managed company owned by industry-leading participants with over 25 years of intellectual property licensing leadership.
Liking this brand profile? Share this page
Hex Code
Color name
RGB
HSL
CMYK
#912B20
Old Brick
145, 43, 32
6, 64, 35
0, 70, 78, 43
#224464
Cello
34, 68, 100
209, 49, 26
66, 32, 0, 61
#FFCB70
Goldenrod
255, 203, 112
38, 100, 72
0, 20, 56, 0
Via Licensing Alliance is a premier, globally recognized patent pool administrator, dedicated to enhancing the intellectual property landscape. Owned and managed by leading industry organizations, Via fosters a dynamic and transparent environment for IP licensing. Its mission is to drive innovation by seamlessly connecting licensors with licensees, thereby maximizing the value of intellectual property assets.
With over 25 years of expertise, Via specializes in collaborative licensing programs in diverse sectors including audio, video, consumer electronics, semiconductors, and mobile technologies. The company oversees major licensing initiatives such as the MPEG-4 Audio licensing program, which grants access to thousands of patents and engages hundreds of licensees globally.
Under the leadership of seasoned professionals like Kevin Mack and Hélène Jay, Via focuses on continuous innovation, developing strategies and offerings that adapt to market needs. Their world-class team combines deep industry relationships and extensive experience, ensuring that Via remains at the forefront of the global IP ecosystem, driving better technologies and products for consumers worldwide.
Brand industry
Computers Electronics and Technology
Company type
Suggest company type
Year founded
Suggest founded year
Company size
Suggest company size
How do I download the Via Licensing Alliance logo?
The Via Licensing Alliance logo comes in two versions: a white logo and an icon. Download as SVG, transparent PNG or JPEG.
What are Via Licensing Alliance's brand colors?
The Via Licensing Alliance color palette uses the hex codes #912B20, #224464 and #FFCB70.
The Via Licensing Alliance name, logos and brand assets are trademarks of Via Licensing Alliance and its affiliates. Brandfetch isn't affiliated with or endorsed by Via Licensing Alliance. Their use is subject to Via Licensing Alliance's brand guidelines.
