ViaMichelin is a travel and mobility service from Michelin, drawing on more than a century of mapping experience to help people plan journeys and discover places. Its website provides detailed maps of the UK, Europe and destinations worldwide, alongside route planning between addresses, towns and points of interest. Travellers can compare itineraries for car, motorcycle, bicycle or walking, with options such as quickest, shortest, scenic, economical and Michelin-recommended routes. Plans can include up to six stages, and journey estimates can show fuel and toll costs.

ViaMichelin also supplies real-time traffic information, including congestion, accidents, roadworks and weather-related conditions, through its website and free iOS and Android apps, which offer GPS navigation, voice guidance, 3D maps and community alerts. To support trips, the service features hotels, other accommodation, restaurants and tourist attractions, with booking options for participating providers. Users can explore MICHELIN Guide selections, find charging stations and browse travel recommendations and magazine content. Together, these tools support everyday travel, holidays and discovery along the way.