Unclaimed brand
Trabalhamos constantemente para tornar a rodovia ViaOeste | Castelo-Raposo cada vez melhor para os motoristas e passageiros. Confira nosso site!
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Hex Code
Color name
RGB
HSL
CMYK
#5E22F2
Electric Violet
94, 34, 242
257, 89, 54
61, 86, 0, 5
#AD8FF9
Heliotrope
173, 143, 249
257, 90, 77
31, 43, 0, 2
#003087
Resolution Blue
0, 48, 135
219, 100, 26
100, 64, 0, 47
ViaOeste, now part of Motiva, is a Brazilian road concessionaire whose 27-year management of the Castello-Raposo highway system ended on March 29, 2025. Since 1998, it managed 169. 25 kilometers of major roads in São Paulo state, including the Castello Branco, Raposo Tavares, Senador José Ermírio de Moraes and Dr.
Celso Charuri highways. The company invested more than R$9. 3 billion in road modernization and expansion, contributing to a 42% reduction in accidents and a 55% decrease in fatalities during its concession.
Notable projects included improvements to the Cebolão interchange, expanded lanes along Raposo Tavares and a new Osasco connection via the Fuad Auada Bridge. ViaOeste also provided roadside assistance and customer services, including operational monitoring and support for highway users. Following the concession’s conclusion, responsibility for the system was redistributed among new operators.
Motiva continues operating in the region through Motiva Sorocabana, which began work on March 30, 2025, and manages a separate 460-kilometer network known as the Rota Sorocabana
Brand industry
Travel and Tourism
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How do I download the Motiva logo?
The Motiva logo comes in one version: an icon. Download as JPEG.
What are Motiva's brand colors?
The Motiva color palette uses the hex codes #5E22F2, #AD8FF9 and #003087.
The Motiva name, logos and brand assets are trademarks of Motiva and its affiliates. Brandfetch isn't affiliated with or endorsed by Motiva. Their use is subject to Motiva's brand guidelines.
