Vicciola

Vicciola is a prestigious brand known for its exceptional Piedmontese cattle, which is uniquely raised on a diet of hazelnuts. This innovative approach to cattle farming results in a product renowned as “the softest and leanest red meat in the world.” Introduced in 2014, the feeding regimen includes only maternal milk, high-quality Italian hazelnuts, grains, bran, fava beans, and hay—free from any artificial feed or mineral supplements. The meticulous attention to animal welfare ensures that Vicciola meat not only boasts a rich flavor but also contains remarkably low cholesterol levels, making it a healthy choice.

Founded by Pino Puglisi in 1982, the brand emphasizes transparency and quality control through a rigorously monitored supply chain, from farm to table. Vicciola has earned various accolades, including recognition as a “Maestro del Gusto” and is the first private entity in Italy to receive government approval for traceability standards. With its commitment to excellence, Vicciola represents a benchmark in gourmet Italian cuisine.