CIFRA MEDIA

VirtuelnaTura.rs is a virtual-tour brand operated by Cifra Media, creating digital experiences that help audiences explore places before visiting in person. Its services include 360° panoramic tours, 3D spatial presentations, Google Maps panoramas, and virtual-reality and interactive content. Projects can combine photography, video, audio, information points, product links, and multilingual video guides, with presentation formats tailored to the intended audience and devices.

The brand works with hotels and tourism businesses, museums and galleries, property owners, showrooms, and other commercial spaces. Its portfolio includes hotel tours, a large furniture showroom, a luxury yacht presentation, a digital exhibition, and destination experiences featuring drone panoramas and maps. Cifra Media manages the process from planning and on-site photography through image processing, tour production, testing, and publication. Tours can be embedded on websites, including WordPress, or accessed through a separate link. Hosting, maintenance, and later updates are discussed separately, with options including the agency’s server or an agreed alternative. The team selects technologies and interactive features according to the space, project goals, and visitors’ devices.