Madison's Central Business Improvement District
@visitdowntownmadison.com
In the heart of the city, where State Street meets the Capitol Square, you will find the area's best destination for shopping, dining, entertainment and events: Downtown Madison!
Madison's Central Business Improvement District's Company Logos
Madison's Central Business Improvement District's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#6FBE49
Mantis
111, 190, 73
101, 47, 52
42, 0, 62, 25
#F7DB9C
Marzipan
247, 219, 156
42, 85, 79
0, 11, 37, 3
#112442
Blue Zodiac
17, 36, 66
217, 59, 16
74, 45, 0, 74
About Madison's Central Business Improvement District
Downtown Madison, based in Madison, WI, is a vibrant and bustling hub that offers a wide range of products, services, and experiences. Established in 1999, Madison's Central Business Improvement District (BID) covers State Street and the Capitol Square area. As a unique shopping, dining, entertainment, and business district, it is home to numerous locally-owned shops, boutiques, galleries, restaurants, pubs, and taverns.
Visitors can explore museums, cultural destinations, and enjoy the beautiful lakeside surroundings. The BID's primary objective is to promote the district as a whole, foster a welcoming downtown environment, and strengthen community relations. Through marketing efforts, the BID connects district businesses and property owners with various stakeholders, including Downtown Madison, Inc.
(DMI), the Greater State Street Business Association, and the University of Wisconsin-Madison. Furthermore, they provide services such as a Visitor Center, Ambassador program, Downtown Map & Guide, and organize events to enhance the district's vitality and health. Shop, dine, play, visit, and experience the vibrant atmosphere of Downtown Madison
Company type
Nonprofit
Year founded
1999
Company size
2-10 employees
