It introduces the city as a welcoming, cosmopolitan destination where historic character, contemporary architecture and international cultures meet. Visitors can explore attractions, museums, galleries, shopping, dining, parks and the Main riverfront, as well as discover local traditions such as apple wine and regional specialties.

The platform helps travelers plan their stay with information on hotels, short breaks, transport, accessible travel and family-friendly activities. Visitors can book Frankfurt Cards, sightseeing tours and river cruises, and browse maps, brochures and an event calendar. It also highlights annual festivals, including the Christmas market, Museumsuferfest and Dippemess, and offers inspiration for exploring the wider FrankfurtRheinMain region.

For visitors and travel professionals, visitfrankfurt provides tourist information and travel resources. Its services also support the meetings and conventions sector through the Frankfurt Convention Bureau. The website shares news and practical guidance through newsletters and social media, helping guests discover, plan and experience Frankfurt.