Trentino Marketing is the territorial tourism marketing agency of the Autonomous Province of Trento, based in Italy, established in 2003. The primary goal of Trentino Marketing is to ideate, develop, and promote initiatives and projects for the growth of tourism in Trentino. The agency is committed to communicating the values of the region and attracting new tourist segments during the spring and autumn seasons. Trentino Marketing manages the organizational and promotional activities of major international events, such as the Festival of Economics, Sounds of the Dolomites, TrentoDoc Festival, Wired Next Fest, and the Sports Festival, which attract visitors from various parts of the world.

Furthermore, the agency collaborates with media partners to promote winter activities and to present the region's offerings to international markets. Through its digital communication campaigns, Trentino Marketing supports the launch of winter activities, aiming to communicate the appeal and diversity of the region to the public. The agency's focus on simplicity, sustainability, and authenticity has contributed to the growth in tourism in the region, as indicated by positive statistics published by the Tourism Intelligence System.