William McCoin
@vitalbikechains.com
The bicycle chain experts with top chain brands, lubes, tools, services and fun stuff for all cyclists: MTB, road, gravel, BMX race, track and commuters.
William McCoin's Company Logos
William McCoin's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#EE3030
Pomegranate
238, 48, 48
0, 85, 56
0, 80, 80, 7
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#FAFBFC
Athens Gray
250, 251, 252
210, 25, 98
1, 0, 0, 1
About William McCoin
Vital Bike Chains is a bicycle chain-focused retailer serving cyclists across mountain biking, road, gravel, BMX racing, track, and commuting. The business curates bicycle chains and maintenance products, including chain lubricants, tools, and related cycling accessories. Its selection is presented as a way for riders to choose products that suit their needs, rather than simply relying on the lubricants supplied by chain manufacturers.
Alongside its online shop, Vital Bike Chains offers chain-waxing services and shares practical information through its blog. Articles cover topics such as chain waxing, maintenance tools, and cycling events, helping customers learn about equipment and care. The site also features a “Fun Stuff” category for additional cycling-related products and content.
The brand grew from its founder’s longstanding interest in cycling, which began in 1977 in Crystal Lake, Illinois. That personal enthusiasm informs its focus on testing and showcasing products considered among the best available. Vital Bike Chains serves riders looking for chain supplies, maintenance solutions, and useful advice in one place.
Brand industry
E-commerce and Shopping
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