Unclaimed brand
Vital Farms brings ethical food to the table with pasture-raised eggs from family farms. Explore our products, farming standards, recipes, and impact.
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Hex Code
Color name
RGB
HSL
CMYK
#E11F26
Alizarin Crimson
225, 31, 38
358, 76, 50
0, 86, 83, 12
#7E7200
Olive
126, 114, 0
54, 100, 25
0, 10, 100, 51
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Vital Farms is a food company founded in 2007 with a mission to improve the lives of people, animals, and the planet through food. It works with family farms and emphasizes animal welfare, pasture access, and responsible farming practices. The company offers a range of pasture-raised egg products, including organic and restorative eggs, True Blues eggs, hard-boiled eggs, and liquid whole eggs. Its lineup also includes pasture-raised butter.
Vital Farms helps customers learn about its farms and standards through farm profiles, digital tours, and information about how eggs are washed, packed, and shipped. The website also features recipes and cooking inspiration, along with tools to find products in stores. The company shares updates on its impact and annual reports, and invites farmers, retailers, and food-service partners to connect with its team. By bringing products from family farms to grocery stores, Vital Farms aims to make ethical food choices more accessible and encourage higher standards for animal care and farming.
Brand industry
Food and Drink
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How do I download the Vital Farms logo?
The Vital Farms logo comes in two versions: a logo and an icon. Download as SVG, transparent PNG or JPEG.
What are Vital Farms' brand colors?
The Vital Farms color palette uses the hex codes #E11F26, #7E7200 and #FFFFFF.
The Vital Farms name, logos and brand assets are trademarks of Vital Farms and its affiliates. Brandfetch isn't affiliated with or endorsed by Vital Farms. Their use is subject to Vital Farms's brand guidelines.
