Viva Pelle

Viva Pelle is an Italian leatherwear brand rooted in a family craft tradition that began in 1971 and continued with the brand’s establishment in 1985. Based in Rimini, the company designs and produces clothing for women and men, with every garment made in Italy. Its approach combines Italian manufacturing heritage, careful tailoring and selected high-quality leathers to create refined pieces with lasting style.

The collections feature materials including plongé nappa, deer leather, crocodile leather, stretch suede, shearling and sheepskin. Products include jackets, coats, trench coats and other leather garments, with styles such as a merino jacket, a suede-stretch duster and men’s sheepskin outerwear. Viva Pelle also offers personalised garments, tailored collaborations and individual consultations, helping customers explore options suited to their needs. The company works with leading international fashion labels as well as serving the Italian and international markets. With more than four decades of experience, Viva Pelle presents its work as a blend of craftsmanship, quality and authentic Italian style, with attention to detail in every creation.