Coolbird is an online retailer specializing in products for pigeons and ornamental birds, with additional ranges for hobby poultry, dogs, and pest control. Its broad catalogue includes supplies and accessories for bird keeping, as well as products from numerous well-known brands. Shoppers can browse pigeon and bird-care products, poultry essentials, dog treats and accessories, and insecticides or repellents for issues such as rodents, mites, flies, and wasps. The store also features promotional offers, selected product bundles, an outlet section, and a benefits club for members.

Coolbird serves customers in the Netherlands and Belgium, offering delivery tracking and several payment options, including iDEAL, Bancontact, Visa/Maestro, PayPal, and bank transfer. Orders placed on working days before noon are dispatched the same day, and delivery is free from €59.50. For temporarily unavailable products, customers can request an email notification when an item is back in stock. The shop emphasizes a wide selection, convenient online ordering, and responsive customer service.