Vossen Dierenvoeders is a Belgian pet food retailer founded around the passion and careful product selection of owner Xavier Vossen. The brand aims to make quality nutrition affordable, offering a broad range of food and care products for dogs and other animals. Its dog food selection includes natural cold-pressed and crunchy kibble, with varieties for puppies and juniors, as well as salmon, lamb, and high-energy formulas. The catalogue also features hypoallergenic food for animals with skin or coat concerns, shelf-stable meat sausages, grain-free and other dog snacks, and dog shampoo.

Customers can browse products online and receive home delivery, including delivery from a single bag; shipping is free on orders over €65. Vossen Dierenvoeders emphasizes prompt service, personal assistance, and tailored dog-food advice, and also offers a breeders’ program. Its website provides practical reading on topics such as puppy feeding, canine stress, and health. The brand’s approach combines selected, quality products with accessible prices and a customer-focused service.