Unclaimed brand
Waterco is known for pioneering reliable solutions for healthy, safe water environments in the aquaculture, swimming pool and water treatment sectors.
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Hex Code
Color name
RGB
HSL
CMYK
#0072BB
Lochmara
0, 114, 187
203, 100, 37
100, 39, 0, 27
#3BBAED
Picton Blue
59, 186, 237
197, 83, 58
75, 22, 0, 7
#1E2639
Mirage
30, 38, 57
222, 31, 17
47, 33, 0, 78
Waterco is an Australian brand that specializes in water treatment solutions for various sectors, including aquaculture, swimming pools, and water treatment. With a global presence in over 40 countries, Waterco has established itself as a pioneer in creating reliable and safe water environments. Since its inception in 1981 in Sydney, Australia, the company has become a renowned manufacturer and designer of filtration and sanitization innovations for the swimming pool, spa, aquaculture, and water purification industries.
Listed on the ASX in 1989, Waterco (ASX:WAT) has evolved into a manufacturing powerhouse, known for its energy and water-efficient products, as well as its proprietary injection molding techniques. The company's Micron fiberglass filters are the largest in the market today, setting industry benchmarks in industrial water treatment and aquaculture. Waterco's dedication to environmental sustainability is evident in its extensive range of Climate Care Certified pool equipment, enabling pool owners to achieve the highest levels of eco-friendliness.
Additionally, their partnership with Swimart, a premium pool and spa specialist group, ensures reliable service and expertise in maintaining healthy water environments. Waterco's commitment to innovation extends beyond Australia, as they have established partnerships in Malaysia, addressing the issue of water discoloration caused by rust. Their range of water filters and drinking water purifiers is available through a network of Watershoppes.
With a strong focus on customer satisfaction, Waterco offers comprehensive customer service, including warranty and sales support. By continuously pushing the boundaries of water treatment solutions, Waterco strives to provide healthy and environmentally-friendly water environments for residential, commercial, and industrial applications
Company type
Public Company
Year founded
1981
Company size
201-500 employees
How do I download the Waterco logo?
What does the Waterco logo look like?
The Waterco wordmark is a compact, all-capital blue geometric logotype with a stylized water-ripple device cutting through the letterforms, paired with the tagline “water, the liquid of life.” Its visual system uses clean, straightforward sans-serif typography, a bright-to-deep blue palette with white and light gray, and photography of pools, water, and installed equipment arranged in uncluttered product and case-study layouts.
What are Waterco's brand colors?
The Waterco color palette uses the hex codes #0072BB, #3BBAED and #1E2639.
Pool filtration and sanitation systems
Variable-speed pool pumps and heat pumps
Residential and commercial water filtration
Aquaculture mechanical and biological filters
Pool water circulation and cleaning equipment
The Waterco name, logos and brand assets are trademarks of Waterco and its affiliates. Brandfetch isn't affiliated with or endorsed by Waterco. Their use is subject to Waterco's brand guidelines.
