Web Boss

WebBoss is the home of software, search tools, and other projects created by Will Scott, a New Orleans-based entrepreneur and co-founder and CEO of Search Influence. The site brings together practical resources for businesses and professionals working with search, AI, and digital marketing, alongside Scott’s writing and presentations.

Its projects include an AI Website Grader for reviewing page structure, technical setup, structured data, and content, and Ontologizer, which analyzes topics, entities, and answer structure. Bob the Rockstar Agent offers a look at the day-to-day operation of an AI assistant, while Sovereign Layer provides private AI for family offices, with tools to find source documents, track obligations, and review changes. WebBoss also features The Visibility Report, a weekly newsletter on AI and search.

Through SightLine, Scott offers websites and AI-search marketing for local businesses, including local listings, visibility tracking, content, and advertising. Search Influence provides SEO, content, paid media, and AI search services. WebBoss also links to Scott’s articles, talks, and a contact form for questions and project inquiries.