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Hex Code
Color name
RGB
HSL
CMYK
#FFB916
My Sin
255, 185, 22
42, 100, 54
0, 27, 91, 0
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#900000
Red Berry
144, 0, 0
0, 100, 28
0, 100, 100, 44
Lazada Group, established in 2012 and recognized as Southeast Asiaβs leading eCommerce platform, operates across six countries, including Indonesia, Malaysia, and Thailand. It strives to connect a diverse regional audience through advanced technology, logistics, and secure payment solutions. Lazada is committed to expanding its services, aiming to reach 300 million customers by 2030. As part of the Alibaba Group since 2016, Lazada utilizes cutting-edge technology to redefine retail experiences, offering personalized shopping that merges convenience with entertainment.
Key offerings include LazMall, which features over 32,000 international and local brands, ensuring product authenticity and facilitating hassle-free returns. The Lazada Marketplace allows retailers to access millions of customers, providing them with essential tools like payment solutions and customer support. Additionally, through its cross-border services, Lazada connects Southeast Asian brands with global markets, showcasing a diverse range of products in categories such as fashion and electronics. Overall, Lazada is committed to enhancing the eCommerce landscape by delivering innovative and customer-oriented services.
Brand industry
E-commerce and Shopping
Company type
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Year founded
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Company size
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FFB916, #EB6E48 and #900000.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.