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Hex Code
Color name
RGB
HSL
CMYK
#C60001
Guardsman Red
198, 0, 1
360, 100, 39
0, 100, 99, 22
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#770F0F
Dark Tan
119, 15, 15
0, 78, 26
0, 87, 87, 53
Lazada Group, founded in 2012, stands as Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a regional flagship of the Alibaba Group, Lazada leverages advanced technology, robust logistics, and secure payment solutions to redefine the shopping experience. With a mission to serve 300 million customers by 2030, Lazada offers the largest selection of brands and products in the region.
Lazada features LazMall, Southeast Asia's largest virtual mall, which connects consumers with over 32,000 trusted global and local brands, ensuring 100% product authenticity and fast delivery. The Lazada Marketplace allows retailers to access a vast customer base, offering a full suite of support services and marketing tools. Additionally, Lazada's cross-border initiatives enable local brands to reach international markets, while providing customers with a diverse range of products, from fashion and electronics to home appliances—all backed by Alibaba’s superior logistics to ensure prompt delivery.
Brand industry
E-commerce and Shopping
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