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Hex Code
Color name
RGB
HSL
CMYK
#2196F3
Dodger Blue
33, 150, 243
207, 90, 54
86, 38, 0, 5
**Lazada Group** is a pioneering eCommerce platform established in 2012, and it has emerged as Southeast Asia’s leading online retail destination. Operating across six countries—Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam—Lazada connects millions of consumers with a diverse range of products and brands. As part of the Alibaba Group since 2016, Lazada leverages cutting-edge technology and logistics capabilities to enhance the shopping experience.
The platform features **LazMall**, the largest virtual mall in Southeast Asia, hosting over 32,000 trusted international and local brands, ensuring product authenticity and efficiency in delivery. In addition, the **Lazada Marketplace** helps retailers access millions of potential customers while providing them with a suite of essential services, spanning over 18 product categories including health & beauty, fashion, and home essentials.
Committed to safe and seamless financial transactions, Lazada evolves with the region’s digital payment landscape, nurturing both local and cross-border commerce. By 2030, Lazada aims to serve 300 million customers, reaffirming its role as a transformative force in retail.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada brand color has the hex code #2196F3.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
