What The Duck is a prominent music label that caters to music lovers seeking authentic sounds. Founded by three music enthusiasts with over a decade of industry experience, What The Duck aims to provide a platform for new-generation artists to freely express their creativity and talent. Embracing a collaborative work environment, the label fosters a "peer-to-peer" approach, supporting artists in developing their craft without imposing restrictions on their artistic vision.

What sets What The Duck apart is its diverse range of music genres and the success each artist achieves in their unique musical style. Over the years, What The Duck has nurtured renowned artists like Singto Numchok and The TOYS, who have garnered nationwide acclaim. With a track record of hit songs and award-winning performances, What The Duck continues to push boundaries and elevate artists to international stardom.

Get ready for more surprises and exceptional talent as What The Duck celebrates its 5th anniversary with special projects like "Little Ducks," introducing new and distinctive artists like Whal & Dolph, BOWKYLION, Plasctic Plastic, and mints, along with the latest sensation, Valentina Ploy. Stay tuned for upcoming international showcases and exclusive surprises in the realm of music entertainment