Where2Go.com is an independent website directory that helps people find businesses and other sites on the web. Online since 1995, it describes itself as one of the oldest and largest independent directories and aims to give business websites equal footing. Its listings include sites that may be overlooked by major search engines, and the directory offers contextual search alongside keyword searches by business name, URL, category, or brand name. Users can also consult search tips or use Power Search to refine results.

For site owners, Where2Go.com provides services to submit a URL, update an existing listing, gain advertising and exposure, and participate in its reciprocal link program. The site also features hot links, new listings, member promotions, and contests, including opportunities to enter online prize draws. Its pages promote web hosting deals and identify Flexible Logic, Inc. as the organization behind the site. Overall, Where2Go.com combines business discovery with listing and promotional tools for website owners.