Oldways
@wholegrainscouncil.org
Embrace the healthy, sustainable joys of the “old ways” of eating. Traditional recipes and resources, heritage travel, and more!
Oldways's Company Logos


Oldways's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FEBE10
Lightning Yellow
254, 190, 16
44, 99, 53
0, 25, 94, 0
#FFD887
Grandis
255, 216, 135
40, 100, 76
0, 15, 47, 0
#9F501B
Hawaiian Tan
159, 80, 27
24, 71, 36
0, 50, 83, 38
About Oldways
Oldways is a prominent brand that focuses on promoting the consumption of whole grains to improve overall health. As a non-profit consumer advocacy group, Oldways offers a range of products and services to support its mission. They encourage manufacturers to create delicious whole grain products, helping consumers easily find and understand the health benefits of whole grain foods.
Additionally, they work closely with the media to ensure accurate and compelling stories about whole grains are shared. Oldways provides various resources such as recipes, cooking tutorials, and informative videos to educate and inspire individuals to incorporate whole grains into their diet. They have also developed the widely recognized Whole Grain Stamp, a packaging symbol that helps consumers identify and purchase whole grain products.
Since its establishment, Oldways has grown significantly and currently boasts an extensive network of industry leaders and over 14,000 products in 65 countries that proudly display their Whole Grain Stamp
