WikTok is a personalised encyclopedia designed to make exploring knowledge engaging and social. Its central idea is to help users follow their curiosity, discover topics that interest them, and build a learning experience around their own preferences. The platform invites users to “train” their feed by following what fascinates them, then explore concise encyclopedia-style content called Wikibites.

AI tools help demystify topics and open up further understanding, while users can save favourite articles and share interesting finds. WikTok also encourages people to read with friends, bringing a social element to learning and discovery. Its features include sections for news, popular content, and personalised recommendations, as well as a reading list for keeping track of articles.

Users can also report issues with a Wikibite through an in-platform feedback option. Overall, WikTok presents itself as a flexible destination for discovering, reading, saving, and sharing information, combining personalised content with AI-assisted topic exploration and opportunities to learn alongside others