Will & Bear
@willandbear.com
Will & Bear is an Australian-designed hat brand made for life on the road. Shop cowboy hats, straw hats, bucket hats, beanies and packable travel styles for men, women and kids — built for sun, adventure and everyday wear.
Will & Bear's Company Logos


Will & Bear's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#E1C099
Calico
225, 192, 153
33, 55, 74
0, 15, 32, 12
#232323
Mine Shaft
35, 35, 35
0, 0, 14
0, 0, 0, 86
About Will & Bear
Will & Bear is a brand that was established in 2015 with a passion for creating hats that are perfect for outdoor adventurers. It all began on the road, where founders Alex (Bear) and Loz (Will) realized the need for hats that were practical, long-lasting, and natural in the Australian outdoors. Unable to find what they were looking for, they took matters into their own hands and designed their first collection.
With a focus on timeless aesthetics and the use of natural fibers, their hats are both stylish and environmentally friendly. In addition to their dedication to quality, Will & Bear also believes in making a positive impact. For every hat sold, they plant ten trees through their partnership with Trees for the Future.
This commitment to sustainability and social responsibility has earned them a loyal community of like-minded individuals who share a love for nature and adventure. Join the journey with Will & Bear and get inspired to explore the outdoors with their exceptional hats
Company type
Privately Held
Year founded
2016
Company size
2-10 employees