Deutsches Weininstitut

@winesofgermany.com

The German Wine Institute (DWI) is the central communication and marketing organization of the German wine industry. The DWI's core task is to promote the quality and sales of wines from the 13 German wine-growing regions through competition-neutral marketing measures in Germany and abroad. These include press and public relations work, the implementation of information campaigns including corresponding events, participation in national and international trade fairs, and the organization of wine presentations and events together with German producers around the world.

winesofgermany.com

Deutsches Weininstitut's Company Logos

Deutsches Weininstitut's Brand Colors

Hex Code

Color name

RGB

HSL

CMYK

#9C47C4

Amethyst

156, 71, 196

281, 51, 52

20, 64, 0, 23

#CCCCCC

Silver

204, 204, 204

0, 0, 80

0, 0, 0, 20

#006860

Blue Stone

0, 104, 96

175, 100, 20

100, 0, 8, 59

About Deutsches Weininstitut

The German Wine Institute (DWI) serves as the primary communication and marketing organization for the German wine industry, committed to enhancing the quality and sales of wines from 13 distinctive wine-growing regions. Located in Bodenheim, near Mainz, the DWI facilitates competition-neutral marketing activities both domestically and internationally, including public relations, information campaigns, and participation in trade fairs.

The DWI provides extensive resources such as the "Deutsche Weine" app, podcasts, and tailored publications to educate consumers and industry representatives about German wines. They organize various events in collaboration with local producers to showcase the excellence of German viticulture. Furthermore, the institute promotes quality through support for competitions and scientific research, partnering with the German Wine Academy to explore legal and socio-political dimensions of wine consumption.

With a global presence across 12 markets, including the USA and China, the DWI is dedicated to elevating German wines on the world stage while ensuring the interests of domestic producers are well-represented.