WiseGlass sp. z o.o.

WiseGlass sp. z o.o. is a Polish digital advertising company that combines smart mirror displays with digital out-of-home (DOOH) and retail media. Its network places advertising on mirrors in public venues, including shopping centres, petrol stations, exhibition spaces, hospitality businesses, medical facilities and events. The displays can show targeted content in real time, turning everyday mirrors into interactive advertising media.

Advertisers can book campaigns across the WiseGlass network, with targeting by age, gender, location and time. The company offers measured ad-view reporting, live monitoring through an online panel, scheduling and geofencing. Its technology combines artificial intelligence, sensors and mobile-linked capabilities to support audience targeting and campaign analytics.

WiseGlass also helps organisations build their own advertising networks. Through its trade marketing and retail media offering, clients can purchase display units, manage what content appears and where, and sell targeted advertising. Event organisers can also rent mirrors and personalise their messages. The company reports operating more than 500 mirrors across Poland and serving a range of major business clients.