Unclaimed brand
Wisconsin State Fair Park in West Allis is the home for the Wisconsin State Fair, presented by T-Mobile. Wisconsin State Fair is proud to welcome thousands of Fairgoers over the course of its 11-day run.
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Hex Code
Color name
RGB
HSL
CMYK
#CAF880
Mindaro
202, 248, 128
83, 90, 74
19, 0, 48, 3
#BADBCC
Edgewater
186, 219, 204
153, 31, 79
15, 0, 7, 14
#333333
Mine Shaft
51, 51, 51
0, 0, 20
0, 0, 0, 80
Wisconsin State Fair Park in West Allis is home to the Wisconsin State Fair, an annual event presented by T-Mobile that welcomes thousands of visitors during its 11-day run. The Fair brings together agriculture, entertainment, food, shopping, and activities for guests of all ages. Visitors can explore agricultural exhibits and experiences, take part in year-round agricultural education, and enter competitions featuring prize-winning exhibits.
Food is a central part of the experience, including the Fair’s Original Cream Puffs and its Sporkies and Drinkies offerings. Guests can browse shopping areas, enjoy live music on free stages, and attend performances at the Bank Five Nine Main Stage and Amphitheater. Rides and amusements are available in SpinCity, alongside daily features, arts and displays, and other free experiences.
Wisconsin State Fair Park also provides visitor information and services, including directions, parking, accessibility details, lodging guidance, and lost-and-found support. Through its Fair, educational programs, exhibits, and entertainment, the organization offers a broad celebration of Wisconsin’s agriculture and community
Brand industry
Arts and Entertainment
Company type
Government Agency
Year founded
1851
Company size
1001-5000 employees
Wisconsin agricultural exhibits
State fair entertainment
Midwestern fair food concessions
Amusement rides and games
Wisconsin artisan and commercial marketplaces
How do I download the Wisconsin State Fair logo?
The Wisconsin State Fair logo comes in two versions: a white logo and an icon. Download as transparent PNG or JPEG.
What does Wisconsin State Fair's branding look like?
The identity pairs a white circular agricultural emblem of branching, wheat-like lines with a traditional serif “Wisconsin State Fair Park” wordmark; the fair’s event lockup uses bold, tightly set uppercase lettering with a colorful state-shaped mark. Its visual language balances deep blue and white with warm fairground imagery, while pale blue and gray treatments, high-contrast text, and lively photographs evoke a large, family-oriented summer tradition.
What are Wisconsin State Fair's brand colors?
The Wisconsin State Fair color palette uses the hex codes #CAF880, #BADBCC and #333333.
The Wisconsin State Fair name, logos and brand assets are trademarks of Wisconsin State Fair and its affiliates. Brandfetch isn't affiliated with or endorsed by Wisconsin State Fair. Their use is subject to Wisconsin State Fair's brand guidelines.
