With U is a matching service designed to help people connect easily when they feel like talking to someone. It encourages natural conversations and new relationships based on shared hobbies, values, personal interests, and everyday chat. The service is open to men and women aged 18 or older; high school students and anyone under 18 may not use it.

Getting started is straightforward. Users can register for free through the separate sign-up options for men and women, then browse profiles and photos to find people who interest them. They can continue the connection by exchanging messages and enjoying conversation at their own pace. With U highlights a simple, easy-to-navigate design intended to make the service approachable, including for women and first-time users.

The brand also says it considers site safety management and the handling of personal information to support a more reassuring user experience. Its website provides information about how to use the service, pricing, age verification, privacy, and terms of use.