World Triathlon is the international governing body for the sport of triathlon, dedicated to promoting the development, sustainability, and inclusivity of multisport events around the globe. With a focus on excellence and innovation, World Triathlon organizes prestigious competitions, including the World Triathlon Championship Series, Olympic events, and various age-group championships.

The organization offers a comprehensive range of resources, including rules and regulations, athlete agreements, and event information, ensuring that athletes from all backgrounds have access to standardized competition guidelines. Their commitment to clean sport is evident through robust anti-doping measures and a transparent governance structure.

World Triathlon also emphasizes diversity, featuring policies for gender eligibility and support for para-athletes. The brand serves as a hub for triathlon enthusiasts, providing valuable multimedia content, live streaming of events, and a dynamic online store. With events like the Paris 2024 Olympics on the horizon, World Triathlon continues to inspire and connect a global community of athletes and fans.