Unclaimed brand
World’s Best Cat Litter® works hard inside and outside of the box to deliver naturally safe litter options to improve the lives of cats and their owners.
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Hex Code
Color name
RGB
HSL
CMYK
#CB2C30
Persian Red
203, 44, 48
358, 64, 48
0, 78, 76, 20
#CCCCCC
Silver
204, 204, 204
0, 0, 80
0, 0, 0, 20
#30363C
Outer Space
48, 54, 60
210, 11, 21
20, 10, 0, 76
World’s Best Cat Litter is a cat-care brand focused on naturally safe, sustainable litter products designed for cats and their owners. Its litter is made from sustainably grown corn in the United States, with no added chemicals, and is positioned as an alternative to traditional clay litter. The range includes unscented options, lavender and lotus blossom scents, formulas for multiple-cat households, low-tracking and dust-control litter, and Good Habits, which is designed to attract cats to the litter box.
The brand highlights quick clumping, easy scooping, odor control, lightweight handling and 99% dust-free performance. It also offers Boosters litter additives: Poop Fighter to neutralize odors, Good Habits to encourage litter-box use, and Health Check-In, which changes color to indicate potential health concerns. The company sells online and through retailers in the United States and internationally.
Beyond its products, World’s Best Cat Litter shares cat-care and adoption resources and supports animal shelters through its GiveLitter campaign, which provides free litter to shelters in need
Brand industry
Pets and Animals
Company type
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Year founded
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Company size
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Whole-kernel corn cat litter
Clumping natural cat litter
Cat litter odor-control additives
Litter attractant products
Cat rescue litter donations
How do I download the World’s Best Cat Litter logo?
The World’s Best Cat Litter logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does World’s Best Cat Litter's branding look like?
The World’s Best Cat Litter wordmark is a bold, rounded, stacked white logo set inside a dark oval badge, with a small cat-head emblem above the lettering. Its visual identity pairs chunky, friendly display lettering and high-contrast product typography with vivid red, green, purple, and teal accents on clean white grounds, using bright product photography, simple benefit panels, and energetic color blocking.
What are World’s Best Cat Litter's brand colors?
The World’s Best Cat Litter color palette uses the hex codes #CB2C30, #CCCCCC and #30363C.
The World’s Best Cat Litter name, logos and brand assets are trademarks of World’s Best Cat Litter and its affiliates. Brandfetch isn't affiliated with or endorsed by World’s Best Cat Litter. Their use is subject to World’s Best Cat Litter's brand guidelines.
