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Hex Code
Color name
RGB
HSL
CMYK
#F36003
Blaze Orange
243, 96, 3
23, 98, 48
0, 60, 99, 5
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#805C00
Cinnamon
128, 92, 0
43, 100, 25
0, 28, 100, 50
Lazada Group, founded in 2012, stands as Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a mission to connect the diverse region through advanced technology and logistical capabilities, Lazada offers an extensive array of brands and products. As the flagship of Alibaba Group since 2016, it is powered by cutting-edge technology designed to enhance the shopping experience.
Lazada’s core offerings include LazMall, the largest virtual mall in Southeast Asia, showcasing over 32,000 local and international brands, all with a commitment to authenticity and fast delivery. Its Marketplace empowers retailers by providing access to millions of customers and comprehensive support services, while the cross-border segment introduces Southeast Asian consumers to global products.
With a relentless focus on secure payments and a seamless shopping experience, Lazada aims to serve 300 million customers by 2030, making it an essential player in the region’s retail revolution.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.