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Hex Code
Color name
RGB
HSL
CMYK
#E59B11
Gamboge
229, 155, 17
39, 86, 48
0, 32, 93, 10
#FFEC8A
Salomie
255, 236, 138
50, 100, 77
0, 7, 46, 0
#9C3C12
Tabasco
156, 60, 18
18, 79, 34
0, 62, 88, 39
**Lazada Group**
Founded in 2012, Lazada Group has established itself as Southeast Asia’s premier eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a flagship of the Alibaba Group since 2016, Lazada is powered by cutting-edge technology and an extensive logistics network, aiming to serve 300 million customers by 2030.
Lazada offers a diverse product range through its platforms, which include LazMall—Southeast Asia's largest virtual mall featuring over 32,000 brands offering 100% product authenticity and fast delivery—and Lazada Marketplace, which provides retailers with tools and access to millions of customers across various categories such as health, beauty, fashion, and home goods.
Additionally, Lazada facilitates cross-border trade, connecting Southeast Asian consumers with international brands from regions like China and Europe. With a focus on secure payment systems and innovative shopping experiences, Lazada continues to reshape retail in the region.
Brand industry
E-commerce and Shopping
Company type
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Year founded
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Company size
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #E59B11, #FFEC8A and #9C3C12.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.