Unclaimed brand
Our ultra-durable coolers, drinkware and bags are the pinnacle of performance and built for every-day use. Get the gear that performs when it matters most.
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Hex Code
Color name
RGB
HSL
CMYK
#0070AD
Allports
0, 112, 173
201, 100, 34
100, 35, 0, 32
#002B45
Prussian Blue
0, 43, 69
203, 100, 14
100, 38, 0, 73
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
YETI is a renowned brand that offers a wide range of premium outdoor products designed to enhance your adventures. From coolers to drinkware, bags to apparel, YETI has you covered with quality gear that is built to last. Popular products include the Hopper Flip® 12 Soft Cooler, the Rambler® 20 oz Tumbler with MAGSLIDER™ Lid, and the LIMITED EDITION Tundra® 45 Hard Cooler.
Whether you're heading out for a camping trip, a day at the beach, or a picnic in the park, YETI has the perfect gear to keep your food and drinks cold and fresh. Join YETI Nation to enjoy insider perks, exclusive offers, and stay updated on the latest releases. Elevate your outdoor experience with YETI's durable, innovative, and stylish products
Brand industry
Hobbies and Leisure
Company type
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Year founded
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Rotomolded hard coolers
Vacuum-insulated stainless steel drinkware
Soft-sided cooler bags
Outdoor equipment storage cases
Licensed sports fan gear
How do I download the YETI logo?
The YETI logo comes in two versions: a white logo and an icon. Download as transparent PNG or JPEG.
What does YETI's branding look like?
The YETI wordmark is a bold, compact uppercase design with a distinctive cutout treatment in the Y, set as a white mark against deep navy. Its visual system pairs heavy, condensed uppercase display lettering with clean supporting sans-serif text, a palette of navy, white, and black with restrained bright accents, and rugged outdoor product photography arranged in bold, uncluttered panels.
What are YETI's brand colors?
The YETI color palette uses the hex codes #0070AD, #002B45 and #FFFFFF.
The YETI name, logos and brand assets are trademarks of YETI and its affiliates. Brandfetch isn't affiliated with or endorsed by YETI. Their use is subject to YETI's brand guidelines.
